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Written by award-winning experts, Steve Mariotti and Caroline Glackin, Entrepreneurship and Small Business Management presents complex economic, financial and business concepts in a manner easily understood by a variety of students. Based on a proven curriculum from the Network for Teaching Entrepreneurship (NFTE), it is organized to follow the life-cycle of an entrepreneurial venture–from concept through implementation to harvesting or replication. Filled with examples from a broad range of industries, it moves further into the entrepreneurial process–discussing the business plan and also the unique aspects of managing and growing entrepreneurial ventures and small businesses. For courses in Entrepreneurship and Small Business Management.
This is a digital product.
Additional ISBNs
0133767183, 1292078677, 9780133767186, 9781292078670, 0133801160, 9780133801163
Entrepreneurship and Small Business Management 2nd Edition is written by Steve Mariotti; Caroline Glackin and published by Pearson. The Digital and eTextbook ISBNs for Entrepreneurship and Small Business Management are 9780133801248, 0133801241 and the print ISBNs are 9781292078670, 1292078677. Additional ISBNs for this eTextbook include 0133767183, 1292078677, 9780133767186, 9781292078670, 0133801160, 9780133801163.
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