No products in the cart.
Advertising and Integrated Brand Promotion, 8th Edition eBook
$99.49 Original price was: $99.49.$36.50Current price is: $36.50.
-
Author(s): Thomas O’Guinn
-
Publisher: Cengage Learning
-
Print ISBN: 9781337110211, 1337110213
-
eText ISBN: 9798214337159
Delivery: Can be download immediately after purchasing. For new customer, we need process for verification from 30 mins to 12 hours.
Version: PDF/EPUB. If you need EPUB and MOBI Version, please contact us.
Compatible Devices: Can be read on any devices.
Place yourself in the midst of today’s fast-paced exhilarating world of advertising with ADVERTISING AND INTEGRATED BRAND PROMOTION, 8E. This cutting-edge approach provides intriguing insights into advertising in today’s world. You see how strong advertising is the result of hard work and careful planning. A leader for its emphasis on integrated brand promotion, this edition combines a solid understanding of advertising strategy and important theory with hands-on practice.Advertising strategy comes to life with dynamic visuals and examples from today’s most contemporary ads. Coverage of the latest practices and industry developments highlights social media, design thinking, and globalization.
This is a digital product.
Advertising and Integrated Brand Promotion 8th Edition is written by Thomas O’Guinn and published by Cengage Learning. The Digital and eTextbook ISBNs for Advertising and Integrated Brand Promotion are 9798214337159, and the print ISBNs are 9781337110211, 1337110213. Additional ISBNs for this eTextbook include 9781337514231, 9780357690024, 9781337678735, 9781337468114.
Reviews
There are no reviews yet.