Sale!
Add to Wishlist

Contemporary Marketing, 19th Edition eBook

Original price was: $99.49.Current price is: $36.50.

  • Author(s): Louis E. Boone; David L. Kurtz
  • Publisher: Cengage Learning
  • Print ISBN: 9780357461709, 0357461703
  • eText ISBN: 9798214340685
Contemporary Marketing, 19th Edition eBook

Original price was: $99.49.Current price is: $36.50.

Delivery: Can be download immediately after purchasing. For new customer, we need process for verification from 30 mins to 12 hours.
Version: PDF/EPUB. If you need EPUB and MOBI Version, please contact us.
Compatible Devices: Can be read on any devices.

Reimagine your introduction to marketing course with the proven, yet innovative approach and learning features within Boone/Kurtz’s best-selling CONTEMPORARY MARKETING, 19E with MindTap, today’s leading digital platform. This edition focuses on application-based learning with streamlined content that highlights the practical, real-world skills that marketing professionals use on a regular basis. Rather than introducing an overly broad array of topics, this edition thoroughly explores today’s most relevant and important concepts, including marketing analytics and career readiness skills. With this approach, students learn more in less time. Memorable opening and closing examples for each section support learning objectives and demonstrate concepts in action to increase both comprehension and retention.

This is a digital product.

Reviews

There are no reviews yet.

Be the first to review “Contemporary Marketing, 19th Edition eBook”