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Graphic Design That Works
Secrets for Successful Logo, Magazine, Brochure, Promotion, and Identy Design
Consumers are blitzed with millions of images every day. Companies hoping to grab a consumer’s attention need a memorable, eye-catching design-whether for a logo, an identity system, an in-depth promotional campaign, or a magazine that needs to stay fresh and strong month after month. Now as a competitively priced paperback, Graphic Design That Works looks at examples of logos, identities, promotions, brochures, and magazine design that have proven, successful track records. Quick-hit copy explores these designs from early conceptual stages to initial drafts and final execution, so whether you’re a seasoned designer or a newcomer to the field, you can understand how and why the design came to be. Also included are tips from the experts who put these designs on the map. They tell what succeeded and what failed in their attempts to create designs that really work.
This is a digital product.
Graphic Design That Works: Secrets for Successful Logo, Magazine, Brochure, Promotion, and Identy Design and published by Rockport Publishers. The Digital and eTextbook ISBNs for Graphic Design That Works are 9781610601726, 1610601726 and the print ISBNs are 9781592532797, 1592532799.
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