Principles of Marketing eBook

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Compatible Devices: Can be read on any devices.

The Principles of Marketing teacher manual and student textbook is more than just a textbook: Mujo Learning Systems delivers complete digital marketing curriculum for an instructor led course online or in class. All courses include minute by minute lesson plans, online Teacher Training Platform with 100’s of instructional videos, PowerPoint slides, midterm and final exams, projects, testing environment, analytics dashboard and even a FREE word press hosted environment for our SEO, Strategic Web Design and e-Commerce, and CRM Marketing Automation textbooks. Mujo works closely with a digital marketing agency to ensure students have learned to work with the latest tools used by digital marketing professionals today. Principles of Marketing covers all the key elements working with ethics, buyer personas, value proposition, branding, KPI’s, strategy, pricing, revenue modeling, market research, trends, P’s and C’s and more. DISCOVER ALL OUR Content: Digital Marketing Fundamentals, Social Media Marketing Strategies, Strategic Web Design and e-Commerce, Writing for the Web, Search Engine Optimization (SEO), CRM Marketing Automation, Writing Digital Media Content, Big Data Analytics and Reporting, and Principles of Marketing. Excellent content for entrepreneurship, business, technology, and marketing programs. For a complimentary teacher manual and to test drive our online teacher training platform with supplemental materials, visit mujo.com or email [email protected].

This is a digital product.

Principles of Marketing 1st Edition is written by David Shaw and published by Mujo Learning Systems. The Digital and eTextbook ISBNs for Principles of Marketing are 9781998798032, 1998798038 and the print ISBNs are 9781998798049, 1998798046.