Strategic Management: Concepts and Cases: Competitiveness and Globalization eBook

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Introduce your students to strategic management with the market-leading text that sets the standard for the course area. Written by respected scholars who have taught strategic management at all educational levels, Hitt, Ireland, and Hoskisson’s latest edition provides an intellectually rich, yet thoroughly practical, analysis of strategic management. The classic industrial organization model is combined with a resource-based view of the firm to provide students with a complete understanding of how today’s businesses establish competitive advantages and create value for stakeholders. Cutting-edge research is presented with a strong global focus, featuring more than 500 emerging and established companies. All-new opening cases introduce chapter concepts and mini cases offer new contexts of study.
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Strategic Management: Concepts and Cases: Competitiveness and Globalization 12th Edition by Michael A. Hitt; R. Duane Ireland; Robert E. Hoskisson and Publisher Cengage Learning. Save up to 80% by choosing the eTextbook option for ISBN: 9781305856288, 1305856287. The print version of this textbook is ISBN: 9781305502147, 1305502140.