Mobile Opportunities and Applications for E-Service Innovations eBook

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Mobile technology continues to shape our society, delivering information and knowledge right to our finger tips. It is only fitting that these advancements and opportunities are applied to the area of electronic services. Mobile Opportunities and Applications for E-Service Innovations brings together different perspectives on the understanding of e-service and mobile communication, as well as their effects on the fields of marketing, management, and information systems. The growth of e-services as it relates to business –to-business, business-to-consumer, consumer-to-consumer, are essential to the interests of professionals, academics, and researchers, as well as industry consultants.

This is a digital product.

Mobile Opportunities and Applications for E-Service Innovations is written by Ada Scupola and published by Information Science Reference. The Digital and eTextbook ISBNs for Mobile Opportunities and Applications for E-Service Innovations are 9781466626850, 1466626852 and the print ISBNs are 9781466626546, 1466626542. Additional ISBNs for this eTextbook include 9781466627475.