The Changing World of Publishing: A Special Issue of the Journal of Media Economics, 1st Edition eBook

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This issue represents a broad synopsis of the past, present, and future of electronic publishing. The contributors explore the opportunities and challenges related to this new distribution channel, and the effect of this change on publishers, authors/editors, distributors, and consumers. Standing with the key to the “new world,” publishers will be faced with new opportunities and nagging issues related to new competition, content control, and protection of revenue streams requiring strategies that stress rationalization of distribution systems, cross-promotion, strategic pricing, and leveraging to new revenue sources. In addition, this issue also highlights the objections of consumers to these types of change, the benefits of the new technology for consumers, and the adaptation of the publishing industry as a whole.

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The Changing World of Publishing: A Special Issue of the Journal of Media Economics 1st Edition is written by Dan Shaver; Mary Alice Shaver and published by Routledge. The Digital and eTextbook ISBNs for The Changing World of Publishing are 9781000149814, 1000149811 and the print ISBNs are 9780805896008, 0805896007. Additional ISBNs for this eTextbook include 9780367089085, 9781003059110, 9781000106602, 9781000128482.